Who Is Brian McFarlane?

Thanks for taking the time to stop by my site and get to know a little about me and what I am most passionate about at the present moment.If anyone is wondering this is my dog Billy who keeps me company as I work as a solopreneur.
I'm a marketing automation consultant with a strong background in digital marketing strategy. I specialize in digital marketing to empower Sales and marketing with technology to have positive return on their marketing initiatives.
Early in my career I worked in print media where I build out my skills in problem solving and managing large print projects at scale, including web projects, digital strategies and email and nurturing campaigns.
I enjoy working with B2B and B2C clients of all sizes… providing strategic insight to their prospective client engagements, campaign strategy, advanced segmentation, technology integrations, and execution.

My 15+ years experience in both print and for profit industries included a variety of roles (prepress coordinator,web developer, marketing automation consultant, digital project manager and marketing director), adds unparalleled value to any marketing team.

I’m a certified platform expert on many marketing automation platforms including Pardot and Google. I also have extensive knowledge in Salesforce.com and am a certified Pardot specialist.